Charlie Brooker’s rant about the Kony 2012 viral video, as seen on the British comedy program 10 O’Clock Live last week, including the round-table discussion that followed.
Along with countless millions of others, I watched the “Kony 2012” video recently, but unlike most, was completely creeped out by it. In fact, I couldn’t even make it through the whole thing because it was so incredibly puerile. Nice to see my intuition corroborated to some degree by Brooker’s focus on the “strange, weird, culty side” of this dubious marketing campaign/social media phenomenon. As David Mitchell said of the film’s director Jason Russell, “Nobody that certain can fail to be a maniac.”